Sergio did not initially imagine continuing the brush making business his great grandfather created in 1927. His family had even contemplated selling it when his grandfather fell ill, but thankfully Sergio’s parents decided to step in, learn the craft and save the workshop. Sergio studied technical design but his dream of running a business and being independent naturally led him back to Escovaria de Belomonte. “The passion for brush making came afterwards, once I learnt the art and started making the brushes myself,” he says. His father Rui was thrilled when Sergio joined as it meant the continuity of this rare art in Portugal, and they work well together. “We try to make each brush the best brush, made to last for generations, if not forever.”
Sergio Rodrigues